Business model: Direct-to-consumer
We ensure that money and support goes directly to the artisans by providing market access for their products through our global marketplace where the products are available for sale to customers worldwide. We provide direct access to customers for the artisans - and, a direct to consumer business model for our customers. No in-between middlemen price increases for our customers and no in-between middlemen agency fees that take money out of the pockets of the artisans. Everyone wins!
BUSINESS MODEL: SOCIAL AID PROGRAMMES
Our Business Model also allows us to create long term change through the delivery of social impact programmes for the artisans which are funded by donations from Kinship Collective to Kinship Foundation.
Kinship Foundation has been set up to allow Kinship Collective to donate a percentage of our income from the sales of the cushions, throws and blankets towards social programmes, and long term support for the artisans. Every time a customer makes a purchase at Kinship they will be able to select the programme to which they would like us to donate- Education, Care or Entrepreneurship. The donations will be held in trust at Kinship Foundation and then distributed to the artisans via the programmes, based on artisan request, and according to need. Kinship will be fully transparent with these funds, and will inform our customers about the funded social impact programmes via our website and customer newsletter.
The artisan groups and Changemakers will be encouraged to communicate a list of needs/opportunities for support within the chosen focus areas, and together we will determine the donations according to benefit/need and the measured effect for success.
BUSINESS MODEL: WORKING WITH CHANGEMAKERS
Additionally, we collaborate with artisans and production partners through selected Changemakers that are already participating in a social impact business model in order to ensure that the artisans and production team directly benefit from the sales of the textiles or products.We ensure that the money from product sales goes directly to the artisans. Kinship will be fully transparent about our changemaker partnerships, the artisan and production partners, and our supply chain.